Operational Social Media Management for Design Brands
The professional use of social media platforms has become an integral part of a company's marketing mix. This involves more than just visualising interior design products and planning projects in an appealing way. Success on channels such as LinkedIn, Instagram and Pinterest depends to a large extent on whether the content is strategically aligned with the needs and interests of the target groups. Whether they are designers, interior designers or consumers, decision makers or private individuals, they all look to social media for specific information and inspiration.
A growing number of companies in the design and architecture industry are now using social media to drive their target audiences to their own websites. Don't let the competition overtake you: As a content and social media agency, we can advise and support you on all aspects of social media and help you choose the right channels for you
Our social media services:
We develop social media strategies that strengthen your presence on the platforms
Social media consulting
We do your account management, content creation and community outreach
Social media management
We develop powerful content: text, images and video that persuade
Social media content creation
Let us help you get started on the right platforms
Set up new social media profiles
We use performance analytics as a database for optimising your content
Analysis and evaluation
We drive campaigns across your key platforms with effective social ads
Social Media Advertising
Strategically strong content: How we boost your social media presence
The basis for your success in social networks is a tailor-made social media strategy based on an analysis of your objectives and target groups. Publishing product images is not enough. Only content that generates a response can have a real impact. Our social media consultancy starts with choosing the right platforms. Whether Instagram, Pinterest or others, each platform appeals to a specific audience and requires a tailored approach. Our approach is to place your design products and services in the context of a story that positions you as an innovative company and speaks directly to your target audience.
As a specialist agency, we manage the social media profiles of various clients in the interior design and architecture industry, develop strategic content plans and continuously evaluate the performance of our content. We combine strategy, management and promotion to successfully strengthen your brand.
Read our social media case study to find out how we transformed a ceramics manufacturer's LinkedIn account into an effective B2B channel!
Our social media management keeps your business goals in mind
A cohesive social media profile requires regular maintenance. To achieve this, it is not only important to use high-quality imagery, but also to regularly impress with high-quality content. From content creation and editorial planning to community management, we offer comprehensive social media management. Our expertise enables us to curate accounts that impress with their visual aesthetics and relevant content. We focus on interacting with your community to create intimacy and build loyalty. As part of our architecture PR and marketing activities, we take care of long-term editorial planning, develop social media concepts for product launches and help you create social media content for events as part of our event management.
Give your accounts an extra boost with social media ads
As part of our social media consulting, we analyse whether and how social media advertising makes sense for your accounts alongside the organic development of a community. The conception and placement of target group-specific ads is a complex endeavour that requires knowledge of the industry and, above all, your target groups. We support you in developing advertising strategies that are not only effective but also efficient. With our industry knowledge, we are able to develop advertising formats that not only attract attention, but also encourage interaction and guide your target group to the desired action.
Pierre Heck
Managing Director Vesting Communications
Our approach to copywriting for architecture and interior design combines technical expertise with in-depth linguistic knowledge. We write for specific audiences to inform, inspire and persuade - always with the aim of linguistically perfecting the essence of your brand.
from content creation and editorial planning to community management
Comprehensive social media support:
on LinkedIn, Instagram or Pinterest
Set up new and optimise existing social media profiles
on social media
Personal branding
social media strategy development
Social media consultancy:
design and placement of effective social media ads
Social media advertising:
of social media content